Marketing Opportunities
Please direct any additional questions regarding marketing opportunities to:
Jennifer Roberts
Events Marketing Director
+1.646.395.3812
jennifer.roberts@aviationweek.com
Maximize Your Investment
Let us help you promote your presence at the event to make sure the right people stop by your booth!
We are eager to provide you with resources to make it quick and easy to get the word out. Recommendations to help you promote your presence:
- Join the Aviation Week Network Social Media groups
- The event’s official Twitter hashtag is #MROAM. Be sure to follow and tag us at @avweekevents, @mronetwork and/or @aviationweek. And don’t forget to use the official event hashtag!
- Press and PR opportunities.
In addition, we will gladly work with your marketing department to accommodate and special requests.
Coming Soon—New Tools to Help You Engage Your Customers!
Feathr- Invite Your Customers with just a few clicks!
We use a partner called Feathr to enable each exhibitor to invite their customers with a personalized message. All the hard work is done for you, simply login to your exhibitor marketing dashboard to access:
- Exhibitor E-Invite: Featuring your name, logo and booth number, simply and easily send this email invite to your contacts by uploading a list of prospects
- Exhibitor Landing Page: Easy to share this page via your social accounts, in newsletters, or send the link directly to your prospects
- Exhibitor Banners: personalized with your booth number. Add them to your email signature for maximum exposure
Email jennifer.roberts@aviationweek.com for your dashboard access.
InGo
Using InGo you can reach out to your whole social network and uniquely invite them to meet up with you on the exhibition floor- you can highlight your booth location, team that will be on-site, products you will be featuring- anything that you want to promote about your participation in the event. Use any of these links to spread the word via your social channels. Be sure to customize the default message for added personalization!
Exhibitor Invitations
We have created two invitation options to help you invite and connect with customers and prospects at MRO Americas
Airline & Aircraft Leasing VIP Pass
This is intended for qualified airline and aircraft leasing customers. Anyone that meets the required criteria can attend all conference sessions for free: Managers, directors, VPs (or higher) of purchasing, maintenance, overhaul, engineering or technology at an airline or leasing company. Sales, marketing and business development positions do not qualify. Must be employed by an airline or leasing company (cargo or passenger). Does not include third party maintenance affiliates. For more information on the VIP program, please contact Kristina Nicos, at +1.646.257.4830 or Kristina.nicos@aviationweek.com
Exhibition Guest Pass
This is good for anyone within the industry, regardless of organization affiliation. This will not get people into the conference sessions, but it will give them access to the exhibition floor where they can connect with you and the rest of your team that will be on-site.
Exhibitor Lead Retrieval Can Help You!
Say goodbye to the old days of collecting business cards and manually typing them into a CRM! Using rental badge scanning devices or a software installed on your own mobile device, Lead Retrieval eliminates this process, provides a user-friendly scanning method & delivers your leads in your own exhibitor portal, exportable to a CRM friendly format directly after the event. So now your team can start follow-up or marketing tasks much quicker post-event, which as we know is incredibly important.
The scanning process is as simple as tapping “scan” on the device and pointing the device’s camera at the QR code on the badge. The scanner automatically scans the barcode, which significantly speeds up the capture process. The aim is to make the scanning as unobtrusive as possible, so you can focus on what matters – the interaction.
Benefits:
- Use your own device or rent one: Rental devices help save battery life, and can be shared amongst team members. Or simply download the app to your own device and start scanning.
- Fast Capture of contact information: Capturing a lead is as simple as pointing the camera at the badge.
- Expedited Lead Delivery/Sales Agility: Receive your own personalized URL and download your leads in a spreadsheet format within 48 hours of show-close, so your sales team can promptly start follow-ups.
- Qualify Leads: Optionally, use custom questions to qualify your leads and show who needs immediate follow-up, or information on a specific product.
- Add Notes: Attach freeform notes at any time to a lead to further assist your sales team.
- Real-time syncing to avoid loss of data: Syncing your captured leads to the cloud ensures no loss of data if device is lost/damaged.
- Improved Customer Interactions: The collection of contact information is so quick/easy, you can now focus on the customer interaction!
We understand how much time and effort goes into exhibiting your brand, which is why generating quality sales leads is so important. Lead Retrieval software allows you to seamlessly capture all the most recent contact information to update your CRM. Don’t miss out on opportunities, start capturing leads!
Official Event Logos
Official event logos for use in promotional materials are available for download in the Exhibitor Resource Center.
Official Event Banners - Coming Soon
Whether you're sponsoring or exhibiting, now you can use the banners below to post on your websites, blogs, or on your email signature! Simply right-click on a banner to save it to your hard drive. Don't forget to link it to http://mroamericas.aviationweek.com/
Program Book Advertising
Expand your company’s presence during the event. Used as a reference throughout the show by all conference delegates, trade show visitors, and exhibitors, the Official Program Book includes the conference agenda, exhibitor and sponsor profiles, floor plan of the exhibit hall, and all special events. Your advertising message will reach all attendees at the show.
All Americas/Canada
Beth Eddy/Mimi Smith
P: +1.561.279.4646
Fax: +1.561.279.4699
E: betheddy@aviationexhibits.com
E: mimismith@aviationexhibits.com
Europe/Russia/CIS/Africa/Middle East
Mike Elmes/Darren Fearn
P: +44 (0)1206 321639
E: mike.elmes@aerospacemedia.co.uk
E: darren.fearn@aerospacemedia.co.uk
Asia-Pacific
Clive Richardson
P: +44 (0) 7501 185257
E: clive@accessgroup.aero
Alison Weller
T: +44 7501 185255
E: alison@accessgroup.aero
Onsite Added Value Opportunities
Gain additional visibility and stand apart from your competition. Opportunities range from sponsorships of cocktail receptions, coffee breaks, lunches, breakfasts, cyber cafes, and self-serve kiosks to attendee bags, notebooks, lanyards, pens, and meter board advertisements.
All Americas/Canada
Beth Eddy/Mimi Smith
P: +1.561.279.4646
Fax: +1.561.279.4699
E: betheddy@aviationexhibits.com
E: mimismith@aviationexhibits.com
Europe/Russia/CIS/Africa/Middle East
Mike Elmes/Darren Fearn
P: +44 (0)1206 321639
E: mike.elmes@aerospacemedia.co.uk
Asia-Pacific
Clive Richardson
P: +44 (0) 7501 185257
E: clive@accessgroup.aero
Alison Weller
T: +44 7501 185255
E: alison@accessgroup.aero
Expand Your Reach Before and During the Show with Special Messaging to all Delegates
Target a message in SpeedNews – Place an advertisement in the issues two weeks prior to the show and set up your pre-show messaging to all delegates and then continue that message Onsite at the show. Electronic PDF copies of SpeedNews with your pre-show message is sent to all registrants in the two issues leading up to the show. The Onsite issue covers all of the news and announcements of the show and is delivered both digitally onsite and also handed out in print format at the doors of the exhibit hall and a booth to booth distribution. Special bundle pricing is offered to all MRO exhibitors.
Beth Eddy
P: +1.561.279.4646
Fax: +1.561.279.4699
E: betheddy@aviationexhibits.com
Advertising — The Aviation Week Network
AviationWeek.com is the leading website for aerospace and defense professionals with over 2 million page views per month. The site is a hub for executives, managers, government and military officials, engineers, and other aviation professionals worldwide. Aviation Week & Space Technology delivers global intelligence that is unrivaled in A&D journalism. For almost 100 years, AW&ST has expertly provided first-to-market global content, delivering more forward-looking insight and in-depth analysis that shapes the agenda for today’s industry.
Contact Iain Blackhall
Managing Director, Europe
+44 (0) 207 176 6231
iain.blackhall@aviationweek.com
Or
Beth Wagner
Managing Director, Americas,
Aviation Week Network
Tel. +1 703-997-0261
beth.wagner@aviationweek.com
